Eva Looijkens
Name: Eva Looijkens
Studies: Fontys ACI Communications
Company: Favv
Favv is a physical store located in Tilburg. Favv sells women's clothing and accessories and also has a webshop where the clothing is offered online. The passion for fashion and the latest trends has been there from a young age, which is why Eva chose to establish the webshop Favv in June 2019.
Opening a physical store was always a big dream and due to the lack of fun, hip and innovative boutiques in Tilburg, Favv decided to expand and open a physical store in the center of Tilburg (Willem II straat 90B) in early 2021. Favv focuses on young girls and women between 16 and 55 years old and sells various hip brands such as Moliin, NA-KD and LA Sisters.
By having a webshop it’s crucial to analyze data. Favv can certainly use some help with analyzing data, because with this knowledge you know how to improve the online visit of your customer. She hopes that she can brush up on this knowledge through the Fontys Student Entrepreneurship Scheme. For the physical store it is especially important to create brand awareness and to make sure that people come to the store because they want to buy at Favv.