E-preneurship, E-commerce & E-fulfilment
- September, February
- 20 weeks
- Contact hours
- 12 - 15 per week
- About this minor
- Minor regulation
|E-commerce & E-fulfilment||E-fulfilment Advanced phase||Entrepreneurship|
|Introduction to e-commerce||Cross-border e-fulfilment||Business plan writing|
|ICT and e-commerce||Innovation concepts in e-commerce||E-marketing and sales: Market, customer and the way of communication with the market/customer|
|Traffic channels and internet marketing||Utilizing big data to optimize the e-commerce Supply Chain||Research methods and business planning|
|Assortment, buying & merchandising||Optimizing and managing the last-mile||E-business finance|
|E-warehousing||Legal, customs and compliance||Legal, customs and compliance|
|Transportation & delivery & last-mile||Managing hyper growth in a physical e-commerce environment||Skills|
|Returns management||Mechanization versus HR planning – How to Manage peak periods?||Workshop techniques|
The introduction phase provides the students the theoretical basis needed to be able to gain more in-depth knowledge about e-fulfilment and to apply the obtained knowledge and competences in the advanced phase by carrying out projects for real e-companies. The projects will be guided by their internal (teacher) and external (company) coach. So this minor has the unique combination and mix of learning and doing.
At the end of the minor students will have broader knowledge about the in the schedule above mentioned topics, understand the relation between the topics, can apply the gained knowledge in real projects within e-companies and by that even can integrate these fields of knowledge, investigate, analyse, improve and or develop (new) business opportunities within an (international) operating e-company. The acquired competences are of great importance for achieving success in the emerging world of e-business. According to Thuiswinkel.org, an organization that represents the e-business industry in the Netherlands, there is a high demand for competent managers with these qualities.
Participate in research projects
The students are also offered the possibility of participating in research projects on various e-commerce topics. These research projects are often joint ventures between educational institutes, government and businesses. They provide a first-hand opportunity to employ acquired skills and to start building a broader personal network. Numerous innovative tools and techniques are introduced and used to generate interesting results. A good example is the introduction of Simio simulation software, which started as a tool in a small sub-project, but has the potential to grow and even make its way into the day-to-day curriculum.
Fontys University of Applied Sciences (Fontys Hogeschool Techniek en Logistiek)
Tegelseweg 255, 5912 BG Venlo.
For further information please contact the minor-coordinator Mr. Johan Wijnhoven
by Email firstname.lastname@example.org) or telephone number 0031 (0) 8850 85500.
Apply for this minor
Tegelseweg 255, Venlo
Mr. Johan Wijnhoven